The weather is heating up but that doesn’t mean your marketing efforts should be cooling off. Summer means that they year is about half done which is a perfect time to update your marketing plan. As nice as it would be to hit the pool or the beach, the smart business owner should spend some …
Where do good ideas come from? Do you spend time in meetings trying to unsuccessfully drum up ideas without really getting anywhere? If so then you are actually fairly normal. People have developed a fascination with using groups to try and solve problems and brainstorm for concepts. But that is the wrong way to go …
Far too many people seem to focus on the simple idea of page views. They think success is equated by the number of times someone has viewed their site. One particular designer felt the need to brag that he had 380 million visits to his site. Honestly if you can get 380 million people to …
One thing we constantly remind our small children to do is, “Make good choices.” We do this as a way to teach them the difference between right and wrong, good and bad, or annoying versus engaging. Ironically this simple rule can also be applied to how you and your company use its social media content. …
In life there are just certain things that don’t need to be said. By the same token there are certain rules that are unwritten or unspoken. It is usually a case of right versus wrong. People know certain things are wrong and they just shouldn’t do them. By breaking that code you willing cross a …
The Unwritten Rules for SEO Optimization in Nigeria Read More »
Let’s face it, if you have a business or are in charge of marketing for a company of any size, you need to use any tool available to generate more sales. Is there any company that is ‘perfectly fine’ with their volume numbers and not trying to get better? Even juggernauts like Apple keep the …
Why do you ever hire a professional to do a job? Simply put, because they do it better than you. But for some reason there seems to be a resistance to outsource certain jobs such as writing the important copy that goes on your website, in your newsletter, that gets sent out in press releases, …
Benefits of Hiring a Professional Writer in Nigeria Read More »
One of the most frustrating things about marketing these days is that everything changes at such a rapid pace. The internet has spawned countless types of social media. With the evolution of smart phones and tablets information is being accessed quickly and in a variety of ways. Keeping track of all the places your potential …